Les Brown launches Hungry for Greatness summit and Atlanta live event

Les Brown and The First Family of Motivation are unveiling a virtual summit on Aug. 9, 2026, followed by a live Atlanta event on Oct. 10-11, 2026, aimed at helping speakers, entrepreneurs and leaders sharpen their voice in an AI-driven world. The campaign centers on story, human connection and practical tools for turning life experience into a message that resonates.

Why it matters: - The Hungry for Greatness campaign is built for a moment when AI is reshaping work and people are looking for stronger human connection. - The events are designed to help attendees turn personal story into communication that can support speaking, leadership, business and community influence. - The launch also extends Les Brown’s brand and message to a broader audience across digital and live formats.

What happened: - Les Brown and The First Family of Motivation announced Hungry for Greatness, a new virtual and live event campaign. - The campaign opens with a virtual summit on Aug. 9, 2026. - A two-day live event will follow in Atlanta, Georgia, on Oct. 10-11, 2026. - Registration and updates are available at Hungry To Speak.

The details: - The summit is aimed at aspiring speakers, entrepreneurs, coaches, leaders and purpose-driven professionals. - The stated goal is to help participants discover their audience, develop their voice and deliver their message. - The programming will center on story, voice, relationships, resilience, leadership and trust. - Les Brown said the moment calls for people to strengthen what is inside them, build real relationships and bring their own table. - Les Brown said Hungry for Greatness is about helping people stand up, speak up and use their story to make a difference. - Les Brown Jr. said the family is taking Les Brown’s legacy into the age of AI with a practical system for story, voice and communication. - Les Brown Jr. said the event is focused on implementation, not just inspiration, and on leaving attendees with a clearer message, stronger confidence and a next step. - Dr. Ona Brown said the series is meant to help people stop hiding the gift they were born to share. - The virtual summit will feature Les Brown, Les Brown Jr., Dr. Ona Brown and emerging speakers from the Hungry To Speak community. - Special guest anchors include social media strategist Brittany Michalchuk, Coach Ken Carter, actor and comedian Michael Colyar, and Edmund Coutan of Kumquat Life. - A signature feature called The Greatness Relay will showcase a curated motivational cypher where speakers pass themes of courage, identity, resilience, story, faith and greatness from one voice to another. - The format is intended to show how life experience can become a message that moves people. - The summit will also introduce The Age of Greatness: Win With Story, AI & Systems, a 30-day sprint. - That sprint is designed to help participants extract their story, build a signature message, create speaker assets and use AI tools to organize and amplify their message without losing authenticity. - Les Brown’s public platform reaches more than 3.3 million followers across Facebook, Instagram, YouTube, LinkedIn, X and TikTok.

Between the lines: - The campaign blends motivational speaking with practical communication training, reflecting a shift from pure inspiration to applied personal branding. - The emphasis on AI suggests the organizers see technology as both a disruption and a tool, as long as authenticity stays central. - The multigenerational family lineup signals an effort to position Les Brown’s legacy as both established and adaptable to current audience needs.

What's next: - The Aug. 9 virtual summit will serve as the opening event and lead-in to the Atlanta experience. - The Oct. 10-11 live event will extend the campaign into an in-person format. - The 30-day sprint will follow as a structured next step for participants who want to keep building their message after the summit. - More registration and event details will continue to be posted at HungryToSpeak.com.

The bottom line: - Hungry for Greatness is being positioned as a hybrid motivation-and-implementation platform for people who want to communicate more clearly and lead more effectively in the AI era.